Here’s the scenario:

A. Person is staying in a hotel in South Carolina but does not live in South Carolina. He is in the hotel lobby and goes to get coffee. As he approaches the coffee station, his head grazes a large wooden sign above the station, which falls and hits him.

B. He notifies the staff and goes to the ER. No broken shoulder, but follow up with a doctor. Appears later that there is nerve damage.

C. Insurance company for hotel denies claim stating that it was his fault because his head caused the sign to fall. His approximate height is 6’2”.

Should he hire a personal injury attorney? If so, does it need to be one licensed in SC?
Any knowledgeable advice would be appreciated.